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The Goldenberg Group Supports 2011 ‘Camp Out for Hunger’


Plymouth Meeting, PA (December 6, 2011) – Last week, local developer The Goldenberg Group teamed up with 93.3 WMMR radio personalities Preston & Steve to fight hunger in the Delaware Valley as part of the annual ‘Camp Out for Hunger’ food drive, November 28-December 2, benefiting Philabundance.

The Goldenberg Group made a $2,500 donation to the cause. And for the seventh consecutive year, Goldenberg’s Metroplex Shopping Center – the region’s largest open air shopping center, located at the corner of Chemical and Gallagher Road in Plymouth Meeting, PA – was the host site for WMMR’s week-long Camp Out. Preston and Steve spent a week living and broadcasting live from an RV in the Metroplex parking lot, encouraging listeners to drop off canned goods and other non-perishable food items for the needy.

This year’s ‘Camp Out for Hunger’ raised a record $76,000 and 288 tons of food for Philabundance, to be distributed to more than 600 Delaware Valley agencies that operate food cupboards assisting low-income families.

The Goldenberg Group’s participation in ‘Camp Out for Hunger’ falls under the company’s ‘People Helping People’ initiative. Each month, employees devote work time to a community-building event. In the past, employees have read to students at inner city schools; baked for The Philadelphia Ronald McDonald House, and cooked for the homeless in North Philadelphia; built a Little League baseball diamond at 20th and Tioga Streets in North Philadelphia, and led cleanup and gardening activities at a variety of schools and community centers; painted and cleaned a suburban orphanage; created booths at a special needs day camp; and more.

About the Goldenberg Development
Headquartered in Blue Bell, PA, Goldenberg Development is one of the largest diversified real estate development companies in the Delaware Valley, owning and managing 5 million square feet of retail space in the Greater Philadelphia area. The members of The Goldenberg Group are adept at conceiving and successfully developing large, complex real estate projects, with areas of concentration including retail and power shopping centers, center city urban projects, community revitalization projects, residential projects and acquisitions for renovation and/or conversion. The Goldenberg Group currently has a number of exciting projects underway including Haverford Reserve: The Carriage Homes in the heart of the Main Line; and 1111 Cecil B. Moore, adjacent to Temple University’s main campus in Philadelphia. For more information, go to

About the Metroplex
The Metroplex is one of the largest mixed-use projects in the Delaware Valley, comprised of 780,000 sq. ft. of retail space and more than 415,000 sq. ft. of office space (currently under construction). Situated on a 105-acre site at the confluence of Interstate 276 (Pennsylvania Turnpike), Rt. 476 (the “Blue Route”) and Rt. 422 (Germantown Pike), the Metroplex is considered one of the best and largest super regional “power” shopping centers in the tri-state region.

ParkWest Turkey Dinner Give-Away


The Goldenberg Group, West Philadelphia Financial Services Institution and ShopRite joined forces to distribute 200 turkeys with all the trimmings to four local community organizations on November 22, 2011 at Park West Town Center located on 52nd & Jefferson Streets in West Philadelphia.

Parkside Association of Philadelphia, Cathedral Park Association CDC, Carroll Park Community Council, Inc. and The Men of Millcreek each received 50 baskets for distribution to their communities.

The Park West Town Center partnership is a model for public-private sector development. Through the combined efforts of community development organizations, private developers and Federal, state and local government entities, ParkWest Town Center has made a significant impact on its community. Among the center’s notable achievements are:

  • The largest retail project to be completed in any Federal Empowerment zone located in Pennsylvania
  • The largest single retail development to be completed in West Philadelphia
  • Creation of a true community partnership, where 30 percent of the profits are directly reinvested back into the community
  • Creation of 420 construction jobs and more than 640 permanent positions
  • The elimination of significant blight
  • The first project of its kind to receive funding from the PA Department of Community and Economic Development
  • Minority participation rates that exceed 35 percent Together, this project exemplifies what can be achieved through effective collaborations, and serves as a model for the success that can be realized in urban development.

New Shopping Center is a Victory for West Philadelphia​


The Goldenberg Group and West Philadelphia Financial Services Institution recently announced that ParkWest Town Center is fully leased.

In June 2008, ParkWest Town Center opened as the largest retail project completed in any Federal Empowerment Zone in Pennsylvania, at 342,125 square feet.

“To fully lease this retail center in the face of current economic conditions is a testament to the quality of our developments, and the dedication of our team,” said Adam Rosenzweig, senior vice president of leasing for The Goldenberg Group. “Retailers are increasingly selective about where they are opening new stores, and only want the best locations and strongest landlords. ParkWest offers both, and the results bear that out.”

Filling a decade-long retail void in an historically underserved area of West Philadelphia at the intersection of 52nd and Jefferson Streets, ParkWest is now home to a 64,000 square foot ShopRite — a 167,000 square foot Lowe’s Home Improvement Store and 11 other retailers.

In January, Mercy Family Health Associates, a primary care and internal medicine facility became the latest tenant to lease space, bringing the center to full occupancy. Located at 5070 Parkside Ave., Suite 5100, the health facility provides a variety of specialty physicians in the areas of family medicine and geriatrics, general surgery, gynecology, endocrinology and vascular surgery.

During the eight-year development process, The Goldenberg Group and West Financial Services Institution worked through site planning and public opinion obstacles.

With the active participation and involvement of the city of Philadelphia, the Philadelphia Redevelopment Authority, Philadelphia Industrial Development Corporation, Philadelphia Housing Authority, Parkside Association of Philadelphia and the Business Association of Parkside, the site was expanded from 11 to more than 30 acres to accommodate the supermarket site anchor. In the process, more than 60 individual properties were acquired, and 27 families and one business were relocated.

Financing of the $52 million project was equally challenging, said Jim Burnett, executive director of West Philadelphia Financial Services Institution, but was realized through a combination of conventional debt and equity, tax increment financing, new market tax credits, the Environmental Protection Agency’s Brownfields grants and state economic stimulus aid.

“We’ve worked to change people’s idea of what this West Philadelphia community could look like,” Burnett said.

“We’ve accomplished something significant here, something that residents can be proud to call their own.”

Headquartered in Blue Bell, The Goldenberg Group is one of the largest real estate development companies in the Delaware Valley.

The West Philadelphia Financial Services Institution is an economic development organization delivering financial, real estate development and neighborhood enrichment services to its constituents.

Grand opening held for Exeter Commons


Local officials and mascots marked the grand opening of the Exeter Commons Shopping Center Friday morning with a ribbon cutting and goodie-bag giveaways.

Exeter Commons includes 490,000 square feet of retail on about 50 acres along Route 422. The site was developed by the Goldenberg Group, based in Blue Bell, Montgomery County, and Ironwood Property Group, of Conshohocken, Montgomery County.

When complete, Exeter Commons will have 18 retailers. So far, 15 have opened, including anchor tenants Target and Giant Foods. Also open are Affinity Bank, America’s Best Contacts & Eyeglasses, Chick-Fil-A, Famous Footwear, Five Below, Five Guys Burgers & Fries, GameStop, PETCO, Red Robin, Sleepy’s, Sonic, Supercuts and T-Mobile.

Lowe’s, the center’s remaining anchor, Staples and Wachovia Bank will open soon.

The center is 96 percent leased, according to the developers.

Friday morning, the Exeter High School marching band and drill team presented the national anthem and local officials spoke about the project.

Also present at the ribbon cutting were several retail and regional mascots: Red from Red Robin, Cow from Chick-Fil-A, Slapshot from the Reading Royals and Screwball from the Reading Phillies.

Construction on the $100 million project started in April 2008 and included major road improvements to Perkiomen Avenue and the West Shore Bypass, or Route 422. The shopping center’s first stores opened in July.

To pay for the $18 million in road improvements, the developers used several funding options from the local to the state levels. A tax plan will divert most of the center’s property taxes from Exeter Township, the Exeter School District and Berks County for the next 20 years. Also, the Pennsylvania Department of Community and Economic Development awarded the project a $7.9 million grant.

Finalists set for Business Journal’s Best Real Estate Deals


The Philadelphia Business Journal is pleased to announce the finalists in the Best Real Estate Deals contest. The annual program recognizes the Delaware Valley’s top building sales, leases, renovations and new developments during 2009.

In a special nod to the contest’s 10-year anniversary, the panel of judges also recognized 10 projects that in their opinion have had the biggest impact on the region’s real estate scene over the past decade. The finalists and the Deals of the Decade are listed below.

The Business Journal, along with its partner TriState Realtors Commercial Alliance and sponsor Jones Lang LaSalle, will reveal the top-ranking deals at a cocktail event at the Hard Rock Café in West Philadelphia on Nov. 3.

Nominations were solicited from Business Journal readers and the real estate community throughout the summer and vetted by a panel of judges consisting of real estate experts involved in leasing, design and real estate law. In choosing the finalists, judges considered each project’s size, complexity and community impact.

Judges were Ron Cariola of Jones Lang LaSalle, Henry Hudson of Bala Consulting, Bernard Lee of Cozen O’Connor, Suzanne H. Nicholson of Meyer Design Inc., Joan Scot of D2 Solutions, and Steve Spaeder of BPG Ltd.

Wing Man Bar and Grill Win


It is a good thing that the Martin family decided to relocate their Wing Man Bar & Grill from New Jersey to Pennsylvania – they won a “1st place” plaque from’s 2009 “Best Wings in Philadelphia” contest.

The Wing Man was nominated for best wings by a local customer as the votes and support for the restaurant poured in. Reportedly, there were upwards of 40 restaurants, including the popular Wings-to-Go, in the running for the “Best Wings” category. The contest included 44,647 insider voters to determine the winner.

Lindsay and Steve Martin explained that all 20 members of the staff, including the 8 family member owners, were excited about the nomination, checking out the website to read the comments made about their establishment. They were most excited to see the comments about their superior customer service from their loyal patrons. “Since we’ve been open for less than six months, seeing comments about our great customer service is a confidence booster,” Steve said.

The restaurant, located at 622 Gravel Pike in East Greenville, specializes in fresh, made-to-order chicken wings with homemade sauces ranging from traditional barbeque and mild, to buffalo garlic and tropical pineapple barbeque, and even boats signature “six pepper” sauce called “Tuff Guy.”

The business officially opened on April 24 and operates seven days a week from 11:30 a.m. until 2 a.m. For more information,, or call (267) 923-5067.

When Neighborhood Weighs In, Wanamaker Project Takes Shape


North Philly residents cheered at a School Reform Commission meeting nearly two years ago, when Bright Hope Baptist Church’s nonprofit development arm won the right to buy the old Wanamaker School.

Bright Hope formed a partnership with the Goldenberg Group, of Blue Bell, to build a $250 million complex on the five-acre site at Cecil B. Moore Avenue and 11th Street.

The school was closed by the Philadelphia School District in 2005.

The new project will include apartments for Temple students, as well as a school for neighborhood children and a job-training and entrepreneurial center for adults.

In May, the City Planning Commission approved initial plans for two high-rise towers, one 20 stories tall and the other 12.

City officials also agreed that developers did not have to provide parking for the approximately 2,700 Temple students expected to live there.

That didn’t sit well with members of the Resolute Alliance in Yorktown, or TRAY.

The group, which in recent years has demonstrated and written letters demanding that city officials enforce zoning laws that restrict renting to students in Yorktown, went into action on the Wanamaker project.

Pam Pendleton-Smith, a TRAY trustee, wrote to City Council members and the executive director of the Planning Commission to complain that she had not had an opportunity to speak when the plans were approved.

She said that she had not been able to attend a community meeting the night before.

“They heard the razzle-dazzle at the community meeting, but I heard the devil in the details the following day at the Planning Commission,” Pendleton-Smith said.

After Goldenberg officials learned of TRAY’s opposition, they met with community leaders one night at Pendleton-Smith’s home.

As a result, the Goldenberg Group and Bright Hope’s Bridge of Hope Community Development Corp. agreed to change the building design. Goldenberg agreed to reduce the height of the 20-story tower to 15 stories.

Colin A. Jones, Goldenberg’s executive vice president, said that the partnership also agreed to provide parking spaces to relieve congestion in the area.

“We’re a developer that prefers to engage with local community groups,” Jones said. “We’ve done it throughout the city.”

“This is a renaissance,” said the Rev. Kevin R. Johnson, Bright Hope’s pastor. “This is a resurrection project. While Wanamaker will not be the same school that it was, it will be something even better.”

Haverford Reserve is Coming Into Being

INQUIRER, September 7, 2009

It took more than a decade and millions of dollars to come together, but the old Haverford State Hospital grounds are finally being transformed into 209 acres of open space, athletic fields, walking trails, and homes.

Youth football players held their first games on the artificial turf this weekend. About a third of the walking trails, which weave in and out of the woods, are open to residents, Haverford Township recreation director Tim Denny said. And the land, now called Haverford Reserve, is within reach of major roadways, including the Blue Route and West Chester Pike.

“It’s going to elevate this township in the next 20 to 30 years like nothing else,” Denny said Thursday as he walked over the spongy new turf field, where green dragonflies hovered. “To have this combination of amenities is exceptionally rare.”

The old hospital, closed in 1998, occupied 209 acres. The township bought the land from the state for $3.5 million and sold 40 acres of the eastern end of the parcel to developers for $17.5 million.

Two large age-restricted condominium buildings – with 198 units between them – and 100 single-family homes are planned for the 40-acre site. So far, one condominium building is up, with 32 units sold, said one of the developers, Todd Pohlig. Prices range from about $640,000 to $1.2 million.

Two single-family, carriage-style homes are open for tours, and so far, four have been sold, said David Mercuris, senior vice president of development for the Goldenberg Group. Prices range from $890,000 to just over a million, and all 100 homes should be built within five years, Mercuris said.

On the recreation side, two of the four multiuse athletic fields are complete, including the artificial-turf field that encompasses a football field and a baseball field. Lights for the synthetic fields should be working in the next few weeks, Denny said.

One natural-grass field is ready for soccer games, Denny said. Another grass field and a softball field are expected to be ready by the spring.

Township commissioners are expected to decide in the coming weeks how much to spend on the final piece of the plan: an indoor recreation center, scheduled to be built by 2011. Tomorrow, commissioners plan to meet to discuss an architectural contract for the center. They could vote on the matter as soon as Monday.

So far, the value of the land at the Haverford Reserve, a gem of open space in a heavily developed suburb, has paid for the new fields and trails. The costs for the fields and trails are still coming in, but township officials estimate there is between $5 million and $8 million left from the original $17.5 million.

The design and scope of the recreation center have changed dramatically in the past year. Plans for an indoor pool – the most expensive element of the rec center – were scrapped when officials learned that the YMCA wanted to build a branch at the site of the former Swell Bubblegum factory at Eagle and Lawrence Roads.

The YMCA, which is planning a two-floor, $20 million facility with both a competitive pool and a shallow family pool, said it would not go forward if the township built its own pool at the Haverford Reserve, said John Flynn, president of the YMCA of Philadelphia and Vicinity.

Township commissioners voted unanimously in November to take the Bubblegum site, a 6.3-acre parcel, by eminent domain. The family that owns the land, the Fenimores, have appealed to the court, asking for greater compensation than the $1.26 million offered by Haverford.

The township is working on a land lease with the YMCA that is expected to be finished by the end of the month. The YMCA is expected to be built by 2011 or 2012, Flynn said.

Even without the pool, township commissioners haven’t agreed on how the new recreation center should look. The Recreation Department has asked for proposals for a 35,000- to 40,000-square-foot building that would cost about $6 million, Denny said. The center would include a double gymnasium, an elevated indoor walking track, meeting rooms, and a nature and environmental learning center for children.

Some commissioners, such as Jeff Heilmann, say the township can make do with much less. Heilmann said he would like to spend only $3 million on the recreation center and keep some money in reserve.

“We definitely need gym space. There’s no question about it,” Heilmann said. “I don’t think it has to be outsized. There are other needs in the township.”

Commissioners say they want to hear what residents want. While some commissioners would like to hold onto extra cash, others say the money was meant for recreation.

“I think the township needs to … build the best facility it can with the resources we’ve got,” Commissioner Daniel Siegel said. “The funds are there for the purpose of building a facility,” he said, adding, “I don’t think this is the place to cut corners.”

Exeter Commons Opens For Business

CHAIN STORE AGE, August 24, 2009

Exeter JV Associates, LP, a partnership of The Goldenberg Group and Ironwood Property Group, said Thursday its Exeter Commons shopping center has had its first retail openings.

Target opened a 132,000-sq.-ft. store on July 26, and Giant Foods opened an 81,000-sq.-ft. store and gas station on Aug. 19.

Additional retailers now open for business in the 490,000-sq.-ft. center include Sonic, America’s Drive-In, Sleepy’s, Five Below, Red Robin, Chick-fil-A, Petco, Famous Footwear, and America’s Best Contacts & Eyeglasses.

Other openings in August include Five Guys Burgers & Fries, T-Mobile, GameStop and Supercuts. September openings include Staples and Affinity Bank. Early October marks the opening of a 171,000-sq.-ft. Lowe’s home-improvement store, followed by the planned opening of a Wachovia branch in late October or early November