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Upper Hanover WalMart Store Closer to Reality

UPPER HANOVER TOWNSHIP, PA, November 4, 2004

As Appeared in The Hearthstone Town and Country
Volume 106, No. 32
– Rod Roodt

Coming fairly soon to a location near you is a 158,850 square foot WalMart!

The Goldenberg Group, a Blue Bell, PA, land development company filed a sketch plan with Upper Hanover Township that shows plans for a Super WalMart as well as a bank, a sit-down restaurant, a fast-food restaurant, a gas station and a row of retail stores on the Wentz property just outside of East Greenville Borough limits at Route 29 and Blommer Drive.

The township changed the zoning regulations for the LIC zone last month to accommodate the general design of the development project, which included a building that was too large under the previous regulations.

The township also changed such things as setbacks and impervious coverage regulations to accommodate the project. Now the Goldenberg Group has to prepare a preliminary plan that conforms to the townships zoning and subdivision and land development ordinances.

They have not filed a preliminary plan yet, so they are not on the agenda for next months planning commission, said Township Manager Stan Seitzinger.

The supervisors are behind this project and they know a majority of the public is too. Said Seitzinger.

The name of the development is The Shoppes of Upper Hanover said Seitzinger. At first we had suggested it be The Shoppes of Upper Perkiomen for a more regional name, bur for now, at least, it will be Upper Hanover instead.

This is an exciting new development for the residents of the Upper Hanover region. Said Robert W. Freedman, senior vice president, general counsel and development director for The Goldenberg Group in a press release. With a strong local community and growth of new residential communities in the area, convenient shopping, restaurants and other amenities become an important part of the fabric. This community deserves a new convenient shopping center in its back yard.

Freedman said that streetscape building elevations and cascades along Main Street would be designed to be compatible with the architectural heritage of the Upper Perkiomen Valley region.

The sketch plan shows a new traffic light at the entrance to the development on Route 29, and the WalMart is located at the rear of the property, near the railroad tracks. The proposed bank and restaurants front Route 29, but the gas station is in the middle of the tract.

The plans do not include any property on the other side of Route 29, contrary to development plans that were floated two years ago.

The tract is 28 acres in are, and the sketch plan proposed approximately 70 percent impervious coverage parking lots and buildings. In total, 204,020 square feet of retail space is proposed for the project along with 1,043 parking spaces.

Headquartered in Blue Bell, Goldenberg owns and manages 4.5 million square feet of space with an additional 2.5 million square feet in various stages of development.